The Female Leader Experience
Confidence led brand photography experience for women ready to be seen in London and Surrey
You know visibility matters in your business.
You know you should be showing up more — on your website, your content, your social platforms.
But being in front of the camera?
That’s the part that holds you back.
You overthink how you look.
You don’t feel natural.
You avoid posting because you don’t have images you actually like.
So you stay slightly behind the scenes — even when you’re ready for more.
This is where that changes.
THE EXPERIENCE:
The Female Leader Experience is a confidence-led personal branding photography session designed for female founders and business owners across London and Surrey who are ready to finally show up powerfully online.
This isn't about getting a few photos.
It's about creating images you're proud to share — and the confidence to actually use them.
Designed for women who are ready to step into visibility
WHO IT'S FOR:
You’re building a personal brand or growing your business
You know you need consistent, high-quality imagery
You don’t feel confident being photographed
You’ve avoided booking a shoot because it feels overwhelming
You want to look like yourself — but more polished, more aligned
A guided experience from start to finish
You don’t need to know how to pose.
You don’t need to feel “photogenic.”
Everything is designed to support you.
Before your session
We plan your session together so you feel prepared and clear.
Guidance on outfits and styling
Direction on the look and feel of your images
Planning locations (studio and/or outdoor London or Surrey settings)
So you arrive knowing exactly what to expect.
During your shoot
You’ll be fully guided throughout.
No awkward posing. No pressure to perform.
Instead:
Natural direction
Subtle adjustments
Space to relax into the experience
So you can move from feeling self-conscious… to genuinely confident.
After your shoot
You'll receive a curated gallery of professionally edited images — ready to use across your website, LinkedIn, social media, press features, and speaking bios.
Images that feel natural, confident, and completely aligned with your brand.
The kind you won't hesitate to us
The result:
More than just photos.
The confidence to show up consistently
A visual identity that reflects your brand
Images that help people connect with you
Because when you feel good in your photos, everything changes.
You stop hiding.
You start showing up.
And your business grows from there.
What’s included
A 2–5 hour guided photography session
Studio and/or outdoor locations
Professional hair & makeup (optional or included depending on package)
Styling guidance before your shoot
A curated selection of professionally edited images
Looking for a personal branding photographer in London or Surrey? The Female Founder Experience is available at my Wapping studio in East London and across the Surrey and Guildford area. I work with female founders, entrepreneurs, and business owners who are ready to show up powerfully and consistently online.
Q&A SECTION
Q: Where are branding sessions held?
A: Sessions are held at my Wapping studio in East London, steps from the canal and the Shard — one of London's most iconic backdrops. I'm also available for sessions across Surrey including Guildford and Kingston.
Q: Do I need to know how to pose?
A: Not at all. I guide you through everything from start to finish. Most clients tell me they felt self-conscious for the first ten minutes and completely forgot the camera was there by the end.
Q: What should I wear?
A: Bring 2-3 outfits that feel like you — polished but authentic. I'll send you a full styling guide after booking so you arrive completely prepared.
Q: How many images will I receive?
A: The number of images depends on your package. All images are professionally edited and delivered to a private online gallery within two weeks.
Q: Is hair and makeup included?
A: Professional hair and makeup is included in the full Female Leader Experience package at £700. Get in touch to discuss what's right for you.
Q: Do you offer payment plans?
A: Yes — a simple three-payment plan is available. 20% deposit to secure your date, the rest will be halved and the first part two weeks before, the second on the day.
WHO AM I?
Hi, I’m Edina.
A Personal brand and maternity photographer in Wapping, London.
I don’t just take photographs. I create space for women to slow down, feel comfortable, and recognise themselves in a way they might not have in a long time.
My sessions are guided and considered, with attention to styling, light, and detail – but always centred on you. There’s no pressure to know how to pose or to look a certain way. We take the time to find what feels right.
As a mother, a woman, and an artist, I know how easy it is to put yourself last. These sessions are an invitation to do the opposite. To take time for yourself, to be looked after, and enjoy the experience as much as the photographs that come from it.
From our first conversation to the moment you receive your finished images, I’m here to guide you through the process. You don’t need to prepare or perform. You just need to show up as you are.